Add and manage brands
Keep each account or client separate, with its own time zone and voice.
A brand is an account or client you post for. Each brand has its own connected accounts, posts, calendar, results and team access.
In Settings → Brand & channels, owners and administrators can add brands with a name, time zone, description and voice, and archive brands you no longer need. Archiving keeps all content and history, and you can restore a brand later. Brand managers can edit their own brands' details.
Switch brands with the brand menu at the top of the workspace.
How many brands you can have depends on your plan; see Plans and AI credits.